Skin care has become an increasingly important issue for the man of today. Therefore, simply borrowing skin care products from their mothers, sisters, and wives is hardly adequate for the challenges the modern man's skin has to face, with issues like pollution and ultra violet exposure becoming the order of the day. As men's skin is oilier and dehydrated, as well as 20% thicker than that of women, women's skin care products aren't really effective for men, and a man's skin care is now customized for his tough skin.
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